Director of Marketing Research

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Himadhari S.
Classic Indian Dancer
Product Specialist

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Director of Marketing Research

With all the changes sweeping through health care, nothing's changing faster the customer expectations.  You'll help us understand what's going on and why in this role.  You'll direct all primary and secondary research by overseeing the entire research process, defining the research scope and budget and selecting appropriate research methodologies. You'll also oversee survey development, focus group scripting and interview guide development, management of research vendor relations, interpretation and analysis of data using standard statistical tools, as well as report development, communication and presentation of research findings to non-technical audiences.
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