Marketing Specialist II

Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by diversity and inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health equity on a global scale. Join us to start Caring. Connecting. Growing together.

 

Quality at UnitedHealth Group means striving for excellence in everything we do in order to help us achieve our Mission. Simply put, it’s in our DNA and why we’re in business — to help people. Our Mission serves as our why; our Values unite us around how we will achieve it. Because when we follow our Mission and live our Values, we deliver Quality.   

About Optum Financial

Optum Financial is one of the five strategic pillars of UnitedHealth Group, driving innovation at the intersection of health care, finance, and technology. We are transforming how health care is financed and paid for, creating a more connected, simplified health care payments ecosystem that reduces friction, increases accessibility, and makes care more affordable.

Within Optum Financial, the Consumer Payments division is a leader in supplemental benefits that help individuals save and pay for care more effectively. Our solutions include:

• Health Savings Accounts (HSA)
• Flexible Spending Accounts (FSA)
• Health Reimbursement Arrangements (HRA)
• Lifestyle Savings Accounts (LSA)
• Directed Spend Programs
• and more

We’re looking for a detail-oriented Marketing Specialist II to help manage a large portfolio of transactional, operational, and migration communications to support Optum Financial account holders and clients. This role is part of the strategic marketing communications team and will help oversee writing, approvals, production, testing and deployment of both ad hoc and automated communications.

You’ll collaborate closely with marketing, product, user experience, client management and other partners to maintain communications which help our stakeholders make the most of their benefits programs through our portfolio of products.

 

If you live in Eden Prairie, MN, you’ll enjoy the flexibility to work a hybrid schedule* as you take on some tough challenges.  

 

Primary Responsibilities:

• Write and edit a portfolio of transactional, operational and migration communications, including but not limited to letters, emails, guides and forms
• Provide end-to-end marketing leadership on tactical communications projects from discovery to writing, feedback, legal and compliance approvals, to working with partner teams to deploy through the selected channel(s)
• Create and maintain repositories of communications portfolios to manage version control and provide greater visibility to internal teams
• Lead and participate in cross-functional teams for project scope and discovery and translating complex and technical business needs into clear, action-oriented communications for our stakeholders
• Learn the intricacies and provide communications support for multiple complex back-end product systems
• Bring the voice of the client and voice of consumer to the forefront of the work you do with the goal of constantly improving NPS, retaining client relationships, and empowering account holders use their benefits with ease

 

You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

Required Qualifications:

• 3+ years of experience in marketing or communications
• Demonstrated solid writing and editing skills with the ability to translate complex information into clear and actionable messaging
• Proven ability to rapidly understand a landscape of highly complex, overlapping backend technical systems and apply that expertise to deploy communications appropriately
• Demonstrated exceptional attention to detail with the ability to highlight and avoid potential roadblocks and challenges before they occur
• Demonstrated success managing multiple projects and priorities simultaneously, including complex timelines and interdependencies, while constantly delivering high-quality results
• Demonstrated solid project management skills with the ability to manage multiple priorities and consistently meet deadlines in a fast-paced environment
• Demonstrated excellent written and verbal communication skills
• Ability work in the Eden Prairie, MN, office 4 days weekly

 

Preferred Qualifications:

• Experience related to digital financial products or health care benefits
• Experience with managing and maintaining large portfolios of automated or transactional communications 
• Experience building communications strategies and tactics in a highly-regulated industry

 

*All employees working remotely will be required to adhere to UnitedHealth Group’s Telecommuter Policy.

 

Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. In addition to your salary, we offer benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with us, you’ll find a far-reaching choice of benefits and incentives. The salary for this role will range from $71,200 to $127,200 annually based on full-time employment. We comply with all minimum wage laws as applicable.

 

At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone–of every race, gender, sexuality, age, location and income–deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes — an enterprise priority reflected in our mission.

 

 

Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.

 

UnitedHealth Group is a drug – free workplace. Candidates are required to pass a drug test before beginning employment.

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