Networks Senior Product Marketing Manager

Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health optimization on a global scale. Join us to start Caring. Connecting. Growing together.

 

As a Senior Product Marketing Manager, you will be responsible for developing go-to-market materials for the portfolio, thought leadership content, and strategies and content to support new product launches. These activities will ultimately deliver relevant, meaningful differentiation and spark insight-centered commercial conversations that create brand loyalty and drive sales growth. This position reports to the Director of Product Marketing, Networks at Optum.

 

This position follows a hybrid schedule with four in-office days per week.

 

Primary Responsibilities:

• Produce content (presentations, blogs, infographics, videos, case studies, white papers) that elevates our thought leadership position, enables meaningful customer conversations and supports commercial activities
• Support selling and client relationship-building efforts through ongoing and timely communications and delivery of evolving product positioning, updated sales tools and market/competitive analyses
• Work closely with the product and sales teams to understand buyer needs and pain points and the sales cycle
• Work with marketing team partners to plan and execute demand generation and market awareness campaigns
• Assess competitive intelligence to aid strategic decision making, development of key messaging/ positioning and expand understanding of the evolving market landscape
• Evaluate and help coordinate event and speaking engagement opportunities and work with subject matter experts to develop presentations and collateral to be used at events

 

You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

Required Qualifications:

• 5+ years of product marketing experience, which must include developing key product messaging and positioning, managing complex go-to-market projects, executing launch plans
• Working knowledge of the U.S. healthcare industry
• Proficient skills in Microsoft Office (Word, PowerPoint, Excel)
• Proven ability to lead distributed project teams including influencing and collaborating with others, managing and prioritizing competing demands, reacting to change and managing expectations and commitments appropriately
• Proven ability to be flexible and work with ambiguity
• Willingness to travel as needed

 

Preferred Qualifications:

• Experience with clinical claims clearinghouse
• Experience marketing healthcare technology and services
• Experience marketing to health plan/insurance organizations
• Experience within a complex, highly matrixed organization
• Proven solid writing skills, including long-form content such as blogs and whitepapers

 

Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. In addition to your salary, we offer benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with us, you’ll find a far-reaching choice of benefits and incentives. The salary for this role will range from $89,900 to $160,600 annually based on full-time employment. We comply with all minimum wage laws as applicable.

 

At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone-of every race, gender, sexuality, age, location and income-deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes – an enterprise priority reflected in our mission.

 

 

UnitedHealth Group is an Equal Employment Opportunity employer under applicable law and qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.

 

UnitedHealth Group is a drug – free workplace. Candidates are required to pass a drug test before beginning employment.